CJ “Gutta Keys”

CJ "Gutta Keys" Upton is an award-winning super producer, the ​visionary founder of Unity7 Entertainment, and an accomplished ​serial entrepreneur and advocate. Renowned for his exceptional ​ability to unite diverse talents and craft extraordinary music ​experiences, CJ has firmly established himself as a genius in the ​music industry.

With a career over two decades, CJ's unique sound and innovative ​production techniques have left an indelible mark on the music ​world. He has worked with a roster of legendary artists, including ​Jaheim and Mary J. Blige, producing timeless tracks that have ​topped charts and resonated with fans worldwide.

Beyond his musical accomplishments, CJ is a dedicated advocate ​for aspiring musicians and a champion for community initiatives. ​His entrepreneurial spirit extends into various ventures, where he ​continues to make significant contributions to the industry and ​society.

Varnell Johnson

Varnell Johnson, affectionately known as VJ, was a veteran music ​executive and former president of the Living Legends Foundation. Born ​in Philadelphia, he graduated from Simon Gratz High School at 16 and ​served as a combat medic in the Vietnam War. After an honorable ​discharge, he earned a degree in marketing and advertising from ​Temple University, where he first encountered the music business.

VJ was known for being one of the first Black executives to have total ​autonomy within the label system. He not only signed great artists but ​also hired and mentored other Black executives, significantly impacting ​many careers. He was always a source of advice and support, known for ​his caring nature and promotion of women in the industry.

Through his company, Junes Entertainment, VJ continued to provide ​his expertise to industry artists and label executives. His leadership and ​vision left an indelible mark on the music world.

Jay “Jimi” Williams

Jay "Jimi" Williams, CEO of Unity 7 Entertainment, is a ​distinguished figure in entertainment marketing and ​artist development, with over 17 years of experience ​since launching his career in May 2006. A graduate of ​William Paterson University with a degree in Business ​Administration Management, Jay has mastered both ​traditional methods like flyers and posters, and digital ​strategies across platforms such as Myspace, ​Facebook, Twitter, Snapchat, TikTok, and email ​campaigns. His proactive approach and deep industry ​knowledge enable him to consistently deliver ​impactful results and drive growth for his clients. At ​Unity 7, Jay's leadership shapes strategic direction, ​fostering an environment of creativity and excellence ​that positions the company at the forefront of cultural ​influence in the global music scene.

Barry Bondz

Barry "Bondz" is a seasoned Marketing Executive with over 18 ​years of experience in the Music and Entertainment Industry. A ​visionary with a passion for new ideas, branding, and ​cultivating identity, Barry has made significant contributions to ​some of the industry's most influential entities. His career ​spans major recording corporations in New York City, including ​Atlantic Records, Bad Boy Entertainment, and Universal ​Records. Barry further distinguished himself by heading the ​Marketing Department at the legendary Source Magazine under ​the direction of L. Londell McMillan. His expertise and ​innovative approach continue to shape the landscape of music ​and entertainment marketing.

Beverly Paige

Beverly Paige, a trailblazing figure in the music industry, stands ​as a Hip Hop Publicity Pioneer and the first Black woman to be ​named Vice President of Publicity at a major record label. ​Renowned for working with the industry's best and brightest, ​she has played a pivotal role in shaping the careers of ​numerous iconic artists. As the co-creator of the Ghetto ​Fabulous fashion movement, Beverly has left an indelible mark ​on both the music and fashion worlds. She is also celebrated as ​an executive producer, educator, and public relations expert. ​Her innovative spirit, combined with her exceptional ​communication skills, has solidified her reputation as an ​influential thought leader. Beverly Paige's contributions ​continue to inspire and shape the cultural landscape.

Jaketa Thompson

Jaketa Thompson, a dynamic force in the marketing industry, ​attended the prestigious Cornell University, where she ​further honed her skills and laid the foundation for her ​remarkable career. With years of experience, she has ​consistently demonstrated her expertise in bringing the best ​in marketing, creative solutions, and strategic thinking to the ​industry. Recognized for her exceptional contributions, ​Jaketa was named among Inside Business Magazine's Top 40 ​Under 40. Her relentless drive and commitment to excellence ​continue to inspire and shape the marketing landscape, ​making her a sought-after expert and visionary in her field.